Marketing

Running a marathon takes hard work, training, dedication, and goal setting. A runner must eat healthy, practice daily, wear appropriate shoes, and aim for different milestones before competing in the race. Companies today can learn from the runners, and with Khayal’s help, will be equipped for the race.

Commercial Bank’s business structure was broken down into the key elements that enable it to achieve its business goals. Comments were made on each component in terms of expectations, findings and problems. Finally recommendations were made to help CBK to address any shortcomings.

Client:

Commercial Bank of Kuwait

Project:

Business Model Review - Commercial Bank of Kuwait